Anyway, queues and umemployment checks aside, I thought this picture best summed up the meaning of H-Y-P-E over premium and high street brand collabs.If I were to see only the eyes on that woman on the top right corner, they say to me either,
'Omg, I've struck gold/oil.' (albeit at the wrong time)
'Omg, I've won the £60 million lottery."
'Omg, that dress is so beautiful I think I have died. No I think I have died and gone to HEAVEN because it's cheaper than an original Matthew Williamson whi is a god with colours. Me queue-ing from 5am in the morning was worth it. Now, hand that dress to me in size 8 you skinny b*tch.'